No AI Slop.
Provenance
An authorship tool tracks the content as it is typed into the document.
It logs every entry, edit and revision, and creates a comprehensive report.
Strict plagiarism checks ensure originality of the content.
Calibre
We achieve grammatical and factual accuracy through proprietary tools.
Our writers know exactly which rules to break. A little sprezzatura, if you will.
We have a 5 step editorial process called CRAFT that embodies our highest standards.
Creators
Our creator hiring process selects just under 2% of the total number of applicants.
The austerity of our hiring and training processes enable us to work with the very best.
We conduct knowledge sharing workshops for our creators, to stay ahead of the curve.
Philosophy
Every brand has been told to publish endlessly, every platform is engineered for volume, and the result is a blur that feels both loud and hollow at the same time.
Content created by AI and for AI is ruining the internet. And Unprompted is a refusal.
It is our way of slowing down the scroll and creating something that stays with you long after the tab is closed.